The Marketing Disenchanted Podcast
About This Show
CONTEXT TRUMPS CONTENT: Content out of context not only isn't the King of anything, but can do real harm. Young professionals had best think twice before drinking the un-college kool-aid touted by the likes of Gary Vaynerchuk, John Lee Dumas and other digital marketing thought leaders.
In this podcast we obliterate the over-glamorized hype & fluff associated with professional digital marketing and tell it like it is from a variety of perspectives. Save yourself some heartache and sober up on The Marketing Disenchanted Podcast.
Most Recent Episode
TMDP 042: Never Marry One Social Media Platform with Carlos Gil
7 days ago
Carlos Gil has 8+ years of professional experience in B2B and B2C social media marketing as a Start-up Founder, Brand Marketing Executive, and Public Speaker. Previously, he served as Senior Social Marketing Manager for LinkedIn. His proven track record includes leading consumer-facing digital and social media programs as Social Media Manager for Winn-Dixie, where he developed strategy and led the launch of all Winn-Dixie’s social channels, social listening, and blogger influencer program. In addition, Carlos served as the Head of Digital Marketing for Save-A-Lot food stories.A true digital native, Carlos maintains an active presence on Twitter, Snapchat, and YouTube in addition to speaking at industry conferences such as SXSW and Social Media Marketing World.Follow Carlos on Twitter at @carlosgil83. He can also be found on LinkedIn and CarlosGil.biz. You’ll Learn: How Carlos transitioned into professional social media marketing after 2008 recession cost him his career in banking.How he overcame resistance from his employers when he began public speaking.Why Carlos refuses to tie his personal brand to an employer or any one social network.Why he rejects the notion of being frenemies with colleagues and embraces true collaboration.How volunteering can propel your career in social media. 3 Key Points:Regardless of who you work for, always be building your personal brand.Never tie your personal brand to one social media platform at the expense of all the others.Being frenemies is for suckers, true collaboration is the to road to success. Killer Resources:Ready to go pro but aren’t sure if College is the right choice for you? Get my Ultimate Digital Marketing College Guide.Like the podcast? Then you’ll love the book! Grab Beyond Buzzwords on Amazon.In the last three mon