Side Hustle Pro: Female Entrepreneurs | Black Women Business Owners | Sidepreneurs
About This Show
Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Nicaila Matthews, Senior Manager of Social Marketing at NPR by day and Chief Side Hustler by night, for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring black women entrepreneurs like Venture Capitalist Stefanie Thomas, named a “Voice of Black Women VCs” by Fast Company, Award-winning financial educator and best-selling author Tiffany "The Budgetnista" Aliche, and entrepreneur, speaker and goal achievement specialist Courtney Sanders, the Founder of Think and Grow Chick, LLC.
Most Recent Episode
From Starting a YouTube in her Bedroom to 1M Views on Facebook: Evelyn from the Internets
3 days ago
Evelyn Ngugi is a Kenyan-American YouTube sensation literally blowing up the internet right now, and she can even count Beyonce (yes, Queen Bey) among her fans (but we’ll get into that story on the episode). What’s it like to amass a huge following on YouTube and Facebook organically while you’re still figuring out your long term plan? On today’s episode, Evelyn shares how she balances being a popular YouTube and social media sensation with a regular 9to5 just like you and me. She is example that no matter how big your brand is, sometimes she’s still just side hustling and figuring it out as she goes, and that’s OK. On this episode we discuss: Her “system” for developing and publishing content How she’s grown her brand organically, without actively trying What it’s like to have your work singled out by Beyonce herself! Why Monetizing content on the internet is easy, but monetizing in a way that is sustainable is a different ball game Why it’s important to differentiate what you enjoy doing and want to make money from, and what you actually want to do for a full time job Why you should get out there and explore your gift, even when you don’t have it all figured out Links mentioned in this episode: Evelyn’s YouTube Channel Beyoncé Played My #Lemonade Video On Tour & You Can #StayMad Austin While Black Show notes