Sales and Marketing Nation: Small Business tools, tips and techniques
About This Show
In each episode of Sales & Marketing Nation, host Christian Costa will talk with an expert specifically about a topic affects small businesses – whether it’s a product launch, how to use social media, marketing automation or content marketing, anything that can affect your small business is covered.
Sales & Marketing Nation is here to provide you direct, relevant and actionable advice that you – the small business marketer – can use to wow your customers and your C-suite. Whether you’re a solo entrepreneur (solopreneur), the founder of a company, or a one-person marketing show – Sales & Marketing Nation is the resource to keep you up to date on the marketing news, tactics and strategies that you can put to work in your business – today!
Most Recent Episode
Building Your Business's Sales Funnel with Jeremy Reeves
Apr 20 15
A sales funnel is a way of drawing your perfect customer into your marketing funnel - drawing them gently down the path of knowing, liking and trusting what you have to say. A good sales funnel is designed to take people from being a cold prospect that has never heard from you before and gently nurtures them down the path to eventually doing business with you.
While the sales funnel works really well for online and Internet-based businesses, they can also work really well for brick-and-mortar businesses as well.
The science and art behind sales funnels is much more than a simple flow of getting them on your email list, sending three emails, then they buy. Jeremy works us through a few of the sample funnels that he has used in the past, and gives us some really actionable tips on how to start working our own sales funnels today.