Sales Enablement Shift Podcast
About This Show
Shifting the way sales enablement practitioners think about their roles, goals and success. Join Seismic's VP of Marketing Daniel Rodriguez and guests as we elevate the role of sales enablement.
Most Recent Episode
Enablement as a Business within a Business
According to the Sales Enablement Society, sales enablement must be operated as a business within a business in order to succeed. No one knows this better than Jen Marie Jacober, Co-founder of the Society and sales enablement consultant. In this episode, Jen Marie talks us through what it means to operate enablement as a business within a business, and how to measure the success of enablement with sales as your internal customer.