The Art of Paid Traffic | Proven Online Advertising Strategies You Can Implement Today
About This Show
Facebook ads expert Rick Mulready from RickMulready.com brings you The Art of Paid Traffic, revealing the best paid traffic tips, tactics and strategies for generating leads and sales for your business on autopilot. Discover how to create freedom in your business through paid traffic without having to empty your wallet in the process. Learn how to automate your leads and sales from the top experts in paid traffic on Facebook ads, to YouTube ads, Twitter ads, Google Adwords, retargeting, native advertising, Instagram, LinkedIn ads, sales funnels, analytics, landing pages, sales pages, how to write good ad copy, banner ads, ad networks, buying email lists, affiliate marketing and more. Everything that’s working right now (and not working) to help you create a killer sales machine for your business so you know exactly where your next lead and sale are going to come from.
Most Recent Episode
#113: How to Best Use Urgency & Scarcity to Sell More with Jack Born
4 days ago
Let’s face it, it’s human nature to procrastinate. This is almost always true when whatever we’re procrastinating has some risk attached to it. One of the biggest, ongoing challenges for online marketers and entrepreneurs is figuring out how to deal with the fact that people often wait until the very last second to make decisions and take action. In working to overcome this challenge as business owner, myself, I learned about some of the psychology behind why people procrastinate. When I finally understood that, I could leverage those principles of human psychology in my promotions to increase sales -- without being sleazy. On Episode #113 of The Art of Paid Traffic, I’m talking with my friend Jack Born all about using urgency and scarcity in an authentic way to sell more products and services in your business. Jack is the founder of Deadline Funnel, a software company that allows online marketers and entrepreneurs to...you guessed it, add urgency and scarcity to their promotions in an authentic way. And while he’s mastered the art of getting people to take action and buy NOW, the real reason I invited Jack on the show is because I’m a big fan of his whole approach to this sort of stuff. Of course, we talk about a ton of things you can do to increase sales with limited promotions. What I think you’ll appreciate most, though, is that our conversation keeps coming back to the theme of marketing and selling with authenticity and integrity. On Today’s Show You’ll Learn: Why people procrastinate and what this means for business owners who need people to take action now What makes opportunities and offers seem more valuable to your audience Why Robert Cialdini’s book, Influence: The Science and Practice of Persuasion is must read for anyone who has something
Rated 5 out of
AMAZING! I listened to EVERY episode in 2 weeks!
Rick is absolutely amazing. He does not only strategy (which so many marketing podcasts are) but very helpful tactics. He focuses on generating return on the paid traffic you are getting. Rick is entertaining to listen to and I can't wait for more epsidoes!
Date published: 2015-05-22