Ready, Set ... PODCAST: Digital Marketing Rants & Raves!
About This Show
Digital marketers Brooke Ballard and Mallie Hart discuss all things social media, content, visual and digital marketing with some of the best and brightest names in the business.
Most Recent Episode
Ep: 35 India White Dishes On Dark Social Media
May 13 15
Some peeps are just more comfortable in the dark.
We often call them lurkers, but that has a rather nefarious undertone. These looky-loos are an important part of our audience, despite our inability to track their activities and efforts.
In fact, these lurkers are the next bastion of active participants. We simply have to help them feel comfortable enough to take part.
India White of affin.io joins us to discuss dark shares and our silent audiences.