Cause Talk Radio: The Cause Marketing Podcast
About This Show
Stay up to date on all things cause marketing and corporate-nonprofit partnerships, including trends, tactics and need-to-know news. Join Joe Waters of SelfishGiving.com and Megan Strand of the Cause Marketing Forum in this lively, edu-tational weekly podcast!
Most Recent Episode
192: What Cause-Conscious Millennials Want from Their Employer
4 days ago
Today on Cause Talk Radio, Megan and Joe talk to Alison DaSilva, Executive Vice President, Cone Communications, about their latest study, the 2016 Cone Communications Millennial Employee Engagement Study. On the show, Megan, Alison, and Joe discuss: Why Millennials are so important to companies. 50 percent of the workforce by 2020! Why Cone decided to do this research. "90 percent of our clients are coming to us and asking about Millennials. How do we keep them happy." How Cone keeps employees happy. The Cone Olympics??? How Cone defines a socially responsible company. Are employers playing catch up with employees since the priority is usually targeting Millennial consumers? How do Millennials want companies to support causes? The importance of social media to Millennials. What were the biggest surprises from the study? The importance and depth of interest in volunteerism. As a Millennial expert, how well does Alison know Millennial lingo? What Cone is planning for future research studies. Links & Notes Cone Communications 2016 Cone Communications Millennial Employee Engagement Study Cone Research Sign Up for the Cone Newsletter
Rated 5 out of
100 Episodes Strong...Still Funny and Informative
Megan and Joe have something good going on with Cause Talk Radio...the only place you'll get a behind-the-scenes look corporate/nonprofit partnerships up-close as well as nonprofit fundraising generally. Always something new and never boring!
Date published: 2014-09-10