Cause Talk Radio: The Cause Marketing Podcast
About This Show
Stay up to date on all things cause marketing and corporate-nonprofit partnerships, including trends, tactics and need-to-know news. Join Joe Waters of SelfishGiving.com and Megan Strand of the Cause Marketing Forum in this lively, edu-tational weekly podcast!
Most Recent Episode
220: Merrick Pet Care, K9s for Warriors Join Forces to Help Vets
4 days ago
Today on Cause Talk Radio, Megan and Joe talk to Pete Brace, Vice President of Pet Parent Relations & Communications for Merrick Pet Care, a leader in natural and organic pet food, about their 3-year partnership with K9s for Warriors. Merrick Pet Care is making a difference in the lives of vets with PTSD! On the show, Megan, Pete and Joe discuss: How Merrick got involved with K9s for Warriors. How Merrick quickly grew the partnership to branded products. How K9s for Warriors helps veterans adjust to civilian life. Why private support is so critical to K9s for Warriors. How service dogs are chosen and paired with veterans. Merrick's release of Hero's Banquet and the success of the product since it went on sale in March. The importance of having a long-term commitment to the cause. The business benefit to Merrick of working with K9s for Warriors. Links & Notes Merrick Pet Care Pete Brace on Twitter K9s for Warriors
Rated 5 out of
100 Episodes Strong...Still Funny and Informative
Megan and Joe have something good going on with Cause Talk Radio...the only place you'll get a behind-the-scenes look corporate/nonprofit partnerships up-close as well as nonprofit fundraising generally. Always something new and never boring!
Date published: 2014-09-10