The Digital Week Podcast
About This Show
The Digital Week explores the nexus between research and industry in the digital economy by weekly commentary by thought leaders in the Brisbane, Queensland and Australian ecosystem.
Join Professor Michael Rosemann and Monica Bradley as they investigate and draw inference from digital innovations and technologies on the future business models and jobs.
Most Recent Episode
The Digital Week | Consumer Deviance | December 2016
Dec 18 16
Ever told a white lie on your tax return? Or said your child was young enough for the discounted child’s fare? What about at the self-service check-out, ever just clicked the standard fruit instead of the expensive organic option?
In this episode of The Digital Week, Monica Bradley speaks to PwC Chair in Digital Economy’s new recruit, Dr Paula Dootson about consumer deviance.
Monica and Paula unpack the impact on organisations, and explore the opportunities within the digital economy to combat consumers’ deviant behaviour.