About This Show
Conversations with fascinating people you'll want to know better. Focused on leaders, entrepreneurs, educators and citizens mostly from the 805 region of California. Sponsored by California Lutheran University School of Management and Tolman & Wicker Insurance Services.
Most Recent Episode
Eat This Shoot That - Tara Jones
Eat like a local, shoot like a pro
I hate being a tourist. That's why this is not about the tour."
Tara Jones, the founder of Santa Barbara's Eat This, Shoot That, is a ball of energy and provided a stimulating and mouth watering conversation with Mark and Patrick. Her business and the journey to her dream venture is inspiring. She also writes for Noozhawk.
This wide-ranging conversation covered a lot of ground including:
-How she got started doing photo workshops
-How the recession in 2008 forced her to rethink everything and the journey she took to explore options
-Best quote about being a wedding photographer: "If you've been to 5 weddings, you've been to them all."
-She grew up in an entrepreneurial family - grandparents, and parents. Her Dad had seven businesses
-How going to Brooks Institute of Photography (RIP Brooks - such a loss)
-How a friend in Boston got her to think that Food Tours were in her future
-How following her passion turned into the right path to follow
-"What do I love to do? And how can I get paid to do it?"
-The story of her first tour
-Why the Funk Zone is perfect for her tours
-Loved this comment: "Goal for the tours? Stay off State Street." Why?
-How the SB restaurant scene is changing so fast, it's hard to keep up with
-Taking the Strength Finders Test (Marcus Buckingham rocks) to help figure out what she wanted to do - even though her parents paid for a very nice photography degree at Brooks
-Her Dragon? Staying on top of the pack and not paying attention to upstarts in her market
-How you sell people on coming back - We sell them a feeling. (Love that)
-She wrote a book too: 100 Things to do in Santa Barbara before you die. -These books are a franchise - if you want to write one in your town, click here. Cool idea
Thanks for joining us on the show Tara. We wish you the best and love that you're doing a great job showing the cruisers what SB is all about.