Powderkeg - Igniting Startups: The Untold Stories of Innovation, Leadership, and SaaS Beyond Silicon Valley
About This Show
Powderkeg shares Startup Stories for High-Growth Business Leaders with Entrepreneurs, Investors, and Top Talent Beyond Silicon Valley. Powder Keg Gives You the Best Business Strategy from SaaS Entrepreneurs, Startup Investors, and Business Experts.
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PK013 Masterclass On Customer Service and Loving Your Haters with Jay Baer of Convince & Convert
< 1 day ago
Jay Baer is a social media expert, consultant, thought leader, keynote speaker, podcaster, startup investor, and NY Times bestselling author of five books. He’s the most retweeted person in the world among digital marketers, which makes him practically a celebrity in that industry.
Baer is best known for founding Convince & Convert, a conversion rate optimization (or CRO) blog turned consulting firm focusing on social media marketing and customer service. He and his team work with some of the best brands in the world, including Adidas, Allstate, Cisco, Oracle, and even the United Nations.
Meanwhile, the C&C blog continues to be ranked among the very best content marketing blogs on the web, and their Social Pros podcast has been named one of the best podcasts for entrepreneurs in 2017.
Last year, Baer published his fifth book, Hug Your Haters. It’s all about how critical it is to listen to feedback from your customers—especially the ones who hate you. This is the first modern book on customer service, and it’s essential reading for anyone who cares about their business.
Jay sat down with me at the Convince & Convert headquarters in Bloomington, IN to talk about his journey as an entrepreneur, the importance of networking, how to tackle customer service in the age of Yelp reviews, and so much more...
In this episode with Jay Baer, you’ll learn:
— How to handle disgruntled and dishonest customers
— Why your business network is your most important asset (and how you can develop a world-class network like Jay)
— How to approach customer service in the digital age
— The psychology behind customer service
— The importance of loving your haters
Jay is an Amazing storyteller, so you’re in for a treat. Please enjoy this interview with Jay Baer.
Download show notes and transcripts at www.powderkeg.co
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So if you have an idea for a web or mobile app, or need help identifying the great ideas within your company, go to developertown.com/powderkeg.
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