McKee Smith was one of the very first people who started working on the Barney The Dinosaur show back in 1988. He was in charge of making sure the show was not only good for VHS distribution, but also made sure each and every episode were shows kids would love. After it became an official show on PBS in 1993, McKee would later work on other kids shows such as Thomas The Tank Engine and Bob The Builder, making sure the shows get the kind of quality kids would love and enjoy. By 2003, McKee found himself doing more marketing work than broadcasting, creating videos for large screen displays as well as information-based videos that people would end up carrying in their tablets. He left the company in 2013 when the main office decided to relocate and ended up starting his own company in Dallas called Modern Media Answers. His company specializes in doing live action video, whiteboard animation, and more recently, Facebook Live shows. Today, McKee tells us the secrets behind Barney’s success, the importance of online videos for businesses and SEO, and why having a video on your website is more practical than it sounds.