The Online Courses Insider Podcast - The Podcast for the Online Course Creator who wants to be a Digital Entrepreneur! Discover how to create your Online Business around Online Courses!
About This Show
This is the show for the Digital Entrepreneur who wants to build a sustainable online business around Online Courses
We interview Online Instructors and Entrepreneurs to discover their secrets, tips and tricks and share actionable strategies with you!
Be Inspired by what they are doing and apply it to your business. Guests include John Lee Dumas, Chris Brogan, Chris Ducker
John Colley, The Six Minute Strategist, is a Strategic Marketing Expert, Blogger, Speaker, Course Creator, Podcaster and Videographer!
The What, Why and How of Online Learning!
For more information visit http://jbdcolley.com
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Most Recent Episode
OCI 138 Customer Manipulation with Chloe Thomas
Its my great pleasure this week to welcome Chloe Thomas to the Online Courses Insider Show. Chloe is an ecommerce expert and author of the newly published book, Customer Manipulation. Chloe provides a framework to help you to understand where you need to focus your market efforts to have the most impact on your ecommerce business. This Week’s Guest: Chloe Thomas In this Episode you will discover: Who is Chloe Thomas What is Customer Manipulation and why do it How Chloe described her book – imagining she was drunk What is meant by Manipulation How to understand the Customer Masterplan Model Why you should be doing right now in your business The Six Circles, Five Arrows and Five Stages of the Model What is meant by the “customer conversation” How to attract the right visitors How to understand the three types of marketing Shine a Light Activities – make the world aware that you exist Target Customer Tactics Get Found Tactics – really focused on targeting customers The importance of classifying your marketing How to turn Visitors into Enquirers The importance of strategy in building trust
Rated 5 out of
Amazing show with great content. Will highly recommend this podcast.
Date published: 2015-08-14