Idea to Value - Creativity and Innovation
About This Show
Welcome to the Idea to Value podcast, where in every episode we highlight the latest insights into creativity and innovation from experts across the world. I’m your host Nick Skillicorn, I care about the evidence behind what makes ideas happen, and I have already helped thousands of people like you through my unique insights into recent scientific findings of how creativity works. I also show you how to turbocharge innovation programmes so they can finally deliver on the value and ideas you’ve been struggling to execute. Get your free training on how creativity can be improved by registering at https://www.ideatovalue.com.
Most Recent Episode
#015 Samuel West - What can we learn from the museum of failure?
4 days ago
In this episode of the Idea to Value Podcast, I speak with Samuel West, the creator and curator of the Museum of Failure in Helsingborg, Sweden. https://www.ideatovalue.com/podc/nickskillicorn/2017/06/podcast-015-samuel-west-can-learn-museum-failure/ The Museum of Failure is a collection of interesting innovation failures. The majority of all innovation projects fail and the museum showcases these failures to provide visitors a fascinating learning experience. The collection consists of over seventy failed products and services from around the world. Every item provides unique insight into the risky business of innovation. Talking points from the episode: Why "failure as a badge of honour" in Silicon Valley is not necessarily a good thing (03:45) The failure of the Nokia N-Gage, and how it illustrates how Nokia failed to admit negative indicators (05:00) The failure of Blockbuster, and how it shows the importance of being willing to flex and change your business model over time (07:45) The failure of KODAK, who invented the technology for the mainstream digital camera but could not integrate this innovation successfully into their existing business (10:00) The concept of Psychological Safety, and how it is the driver for innovation in high-performance teams (16:30) The difference between failure as part of experimentation, and failure of a project overall (19:30) What companies can do to avoid catastrophic failure (20:30) Links from this Episode: Museum of Failure: https://www.museumoffailure.se/ Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/ https://www.ideatovalue.com/ * Subscribe on iTunes to the Idea to Value Podcast: