The Laight Show with Nick Laight
About This Show
Nick Laight is a publisher, business growth consultant, copywriter, content marketer, an expert on direct response and personal branding, and a coffee fiend. Oh, and a Contrarian, too. The Laight Show will cover all - and also possibly none - of these subjects, as Nick sees fit.
Most Recent Episode
Episode #4: 'Why is Pokemon Go Turning Users into Drug Addicts'
Nick Laight - publisher, business growth consultant, copywriter, content marketer and expert on direct response and personal branding - shares his tips, techniques, experience and thoughts on business, publishing and creativity.
In this episode:
- Reality tunnels, disruptive branding and the gamification of the customer experience
- How a $1 shave turned into a BILLION dollar deal
- Why hugging your customers could save the world