Improv Is No Joke | Helping Business Leaders Become More Effective Communicators By Embracing the Principles Of Improvisation
About This Show
Welcome to Improv Is No Joke Podcast where it is all about becoming a more effective communicator by embracing the principles of improvisation. I am your host, Peter Margaritis, the self proclaimed Chief Edutainment Officer of my business The Accidental Accountant.
My goal is to provide you with thought-provoking interviews with business leaders so you can become an effective improviser which will lead to building stronger relationships with clients, customers, colleagues and even your family.
Most Recent Episode
Ep. 55 - Cody Boyce: The Power of Podcasts for Lifelong Learning & Networking
7 days ago
Today we’re pulling back the curtain to reveal the Wizard of Pod(casts), Cody Boyce, Founder of Podcast Masters. Cody and his team produce podcasts for entrepreneurs, small businesses, and other organizations that want to create brand authority, connect with an audience, and sound great doing it… including this one! We discuss why podcasts are a powerful medium, for both hosts and listeners, and how the industry is likely to change over the next few months. One of the most important pieces of podcasting, which a lot of people don’t think about, is its potential for lifelong learners. People who listen to podcasts are consuming so much information that can help them be more productive, do their job more effectively, be funnier, and countless other things. The list is constantly growing – there are 1,000 new podcasts (shows, not episodes) on iTunes every week! Part of the reason that podcasts are so effective for lifelong learning, and what makes the medium so unique, is the freedom. For the audience, podcasts can be listened to almost anywhere. Working out, on the commute, even while doing work – it’s available everywhere you are, as long as you have battery life. For hosts, there is freedom in the space to do whatever they want. They can talk however, to whomever, and using whatever structure is most appealing. By virtue of this freedom and the relative intimacy of listening in on these conversations, podcasts hosts and audiences also form a relationship that you don’t necessarily see in other media. This connection makes podcasts increasingly important for anyone, especially entrepreneurs, who want to develop a brand and build a community. It’s one of the easiest, and cheapest, ways to establish yourself in a particular niche. That leads us to one of the biggest questions about podcasts: monetization. You aren’t likely to monetize a show directly through ads. However, it is a great way to establish yourself as an exper