The Motive Unknown Podcast
About This Show
The Motive Unknown Podcast is a monthly talk show around the latest developments in the music industry. Hosted by Darren Hemmings, the show digs through the latest trends in music and tech and also answers questions from listeners relating to both the industry developments and music marketing in general. Dig in!
Most Recent Episode
Episode 16: The power of independent artists
Recently we've had one article claiming the growth of streaming services will be a bad thing for smaller indie artists in particular, whilst another (penned by co-host Mr Emery) countered this, claiming there has never been a better time to be an independent artist. We pick apart both sides of this argument and ask whether it is really as simple as blaming streaming services, and also discuss where many get it wrong with their approach to marketing.