Personal Branding Podcast
About This Show
Join my weekly discussions and interviews on Personal Branding | Personal Development | Publishing | Providing inspiration and teachings on branding, social media and authoring.
I'm your host Bernard Kelvin Clive.
Most Recent Episode
21 Social Media & Marketing Lessons
3 days ago
"You may start small but don't stay small" - Bernard Kelvin Clive
21 Social Media and Digital Marketing Tips
Don’t just be everywhere, be everywhere that your clients are, where you matter most.
Always and always have a gift to give. Eg, Whitepapers, ebooks, audio, infographics etc.
You can’t just ignore Social media – Facebook, Twitter, Instagram, etc
Blogs and Websites are still relevant for business growth.
Traffic is the golden key that gets you the cash.
Get yourself a mailing list.
The Free lunch is over. You must pay to get the desired traction.
Crowd-funding works effectively when you already have a mailing list, a tribe.
Invest in paid advertisement.
Don’t just be selling be connecting. You can’t’ Spam your way to success.
Content is not king – relevant, timely and authentic content is king
Invest in your personal brand – people buy into people first before business.
Without value, the hype will be in vain. There are no shortcuts.
Remember that what worked today may not work tomorrow, be adaptable!
A platform is a must-have for all online marketers and entrepreneurs.
Build a loyal fan base because repeat business is the best business for you.
Focus: Niche marketing is vital.
Remember that your competitors are just a click away.
Consistency is the essential ingredient that sells your brand.
Invest in your fans, tribe and brand ambassadors, they will bring in more business.
Study trends! Stay Relevant!
Skills Every young Executive Must Have
HOOKED: Overcoming Social Media Addiction
Rebrand: The Ultimate Guide to Personal Branding
Books by Bernard Kelvin Clive