About This Show
Serving up heavy dose of entrepreneurial truth, the MODERN ONTRAPRENEUR Podcast cuts through the noise in hot pursuit of "what's working" and "what's dead" in business today. Join ONTRAPORT CEO Landon Ray in our new weekly series of hard-hitting interviews with daring entrepreneurs on the cutting edge of business and marketing.
Most Recent Episode
Sales and Marketing Are NOT Mutually Exclusive - Wes Schaeffer
< 1 day ago
It's better to have a good product and great marketing than a great product and good marketing. So sayeth the sales whisperer, Wes Schaeffer, who cannot stress enough that sales and marketing are not at odds with one another — a common misconception that's holding many young businesses hostage. A dear friend of the MODERN ONTRAPRENEUR podcast, Wes Schaeffer cleared up the illusion of disparity between sales and marketing and didn't leave before he'd shared his patented customer lifecycle formula and content marketing wins of 2017.