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Episode Info: 10 years ago, I wrote my very first book. It was just 55 pages long, I wrote it in Microsoft Word, and never had it edited or spell-checked. That book would go on to sell over 100,000 copies, and bring in over $25,000,000. Those 55 pages literally made my career, and put me on the map. Writing a book can be a life-changing endeavor… Just ask Robert Kiyosaki, or Tim Ferriss. But it is also be a time-sucking, hair-pulling experience that’s fraught with peril, especially if you pursue traditional publishing. Well as with most industries these days, the book world has been turned upside down. Today I would like to introduce you to my friend Tucker Max. When you want to publish and launch a book, Tucker is THE guy you call. Tucker first book, “I Hope They Serve Beer In Hell”, is a #1 New York Times Best Seller, spent five years on the bestseller list, and has over 2 million copies in print. His second and third books, Assholes Finish First and Hilarity Ensues, are also NY Times Best Sellers and have over 1 million copies in print. He knows the industry inside and out, and he’s who I called when I wanted to take my book, “Magnetic Sponsoring”, and finally publish a hard-copy on Amazon. Last year he launched a new company called Book-In-A-Box to help busy entrepreneurs publish amazing books, in record-setting time. In fact, their entire process takes just 12 hours. If you’ve ever thought about using a book to build your business or your brand, this is a “must-listen” podcast…Read more »

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