MATE: Marketing, Advertising, Technology and Entrepreneurship
About This Show
MATE podcast is a digital radio show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with love in Melbourne, Australia.
Most Recent Episode
MATE 029 – Vince Parry reveals the secret world of pharmaceutical drug marketing
Vince Parry is one of the world’s leading experts on pharmaceutical branding and marketing. With over 30 years’ experience in the industry, Vince was instrumental in bringing brands like Lipitor, Botox, Colgate and Dove to a wider audience. In this fascinating discussion, we cover: why healthcare goods need a different marketing approach to consumer goods; … Continue reading MATE 029 – Vince Parry reveals the secret world of pharmaceutical drug marketing