Everyone Hates Marketers
About This Show
EveryoneHatesMarketers.com is a weekly podcast for digital marketers who are sick of shady, aggressive marketing. Louis Grenier interviews marketers who are not afraid to cut through the BS and say things as they are. Learn how to get more visitors, more leads, more customers, more long-term profits, by using good digital marketing: by treating people the way you'd like to be treated.
Most Recent Episode
Seth Godin's Marketing Secrets to Launching a New Business
3 days ago
This week’s episode was a special challenge to my guest, the famous marketer, author and entrepreneur Seth Godin. I asked him to come up with a business idea on the fly, and walk us through how he would launch an online business with $1000 and market it to success within 3 months. Join us as he shares his wisdom and marketing secrets to launching a successful business from the ground up. Topics Discussed in this Episode: Choosing a small niche target audience Creating and promoting valuable free content Building trust to generate leads and create profit Consumer culture and why everybody hates marketers Advice and resources for overwhelmed marketers Resources: Purple Cow by Seth Godin Permission Marketing by Seth Godin Kevin Kelley - kk.org The Cathedral and the Bazaar by Eric Raymond Penguin Magic Scientific Advertising by Claude Hopkins Ogilvy on Advertising by David Ogilvy