Prepare to have comparison issues as Aaron and Ryan welcome Mr. "Viral" Alex Skatell to the program. Alex has done WAY too much in his short time on this planet and is one of the top experts on content virality today. He graciously agreed to let us in on some trade secrets (besides "make good content"). Alex is the founder of IJR, the former digital director for the Republican Governors Association and former head of media for the Republican Senatorial Committee. And If all that wasn't enough, Alex also has the distinction of having developed a top 25 game for the app store, iShout. In this episode of WWOTS, Alex shares his thoughts and analysis on the possibility of a "brexit" style event, the presidential candidates, and even their pre-debate rituals! Tune in and learn a thing or two from our brilliant friend Mr. Alex Skatell!