Create If Writing - Authentic Platform Building for Writers & Bloggers
About This Show
Create If Writing is a weekly podcast for writers and bloggers dealing with authentic platform growth. Kirsten Oliphant interviews experts to find out how they are building email lists, connecting through Twitter, and using Facebook groups. These practical episodes are balanced out with inspirational interviews from successful writers and bloggers who have made it big and want to share the struggles, the creative process, and tips for reaching your goals whether you are an author publishing books or creating an online presence through blogging.
Most Recent Episode
103- Tips for a Successful Launch with Jenny Melrose
7 days ago
Whether it's a podcast or a blog or a book or a course, launching can make or break you. Break is a LITTLE extreme, but your spirit can definitely feel broken after a not-so-hot launch! According to Jenny Melrose of the Influencer Entrepreneur podcast, it's all about the strategy. In this episode we are going deep to learn tips for a successful launch! And don't miss a live workshop with Jenny (and me!) on May 24 at 9am CST where she's going to teach us how to run a successful challenge-- a key component to her launching success. Register HERE! Connect with Jenny Melrose The Influencer Entrepreneur Podcast Jenny Melrose dot com The Melrose Family Tips for a Successful Launch with Jenny Melrose There are so many kinds of launches. You can launch tons of different products, first of all, and then you can choose to launch just to your list or do a joint venture (JV) launch with someone else. You can launch with affiliates. You can use ads. You can have open and closed cart or evergreen. You can use webinars. You can go on podcasts as a guest. YOU CAN DO ALL THE THINGS. But what really works? It will vary depending on what you're launching and what your goals are, but here are some great tips for a successful launch from Jenny Melrose, who has done a number of launches for different products and in different ways. If you Build It, They WON'T Come I've busted the Field of Dreams myth with books, blogs, and even podcasts that I thought would naturally bring in the right audience in DROVES because they were quality. Nope. Without a strategic plan, your launch is not likely to be a huge success. It seems obvious, but I think most of us have done this at least one time. Do NOT build a book or product that you assume everyone will want and find without strategic planning. Note: If you have something you truly love and want to build it for the sheer love of it, go for it! Just realize that this is not the most strategic path for launching success. Launch with Challenges Jenny creates evergreen challenges so people can come as they want to. The challenges up engagement, give people a tast
Rated 5 out of
Really Love This Show!
I've recently discovered this podcast and it has quickly become one of my 'must listen' weekly shows. I love Kirsten's presentation style, the guests add lots of value to what I'm doing as a writer and I really like the emphasis on practical and web-based tools. A great listen for authors.
Date published: 2016-10-05