The Easy Marketing Guide with Julie Niehoff
About This Show
Celebrated speaker, author and SMB marketing leader Julie Niehoff offers real world advice for small businesses, franchise and nonprofit organizations in this conversational, informative, entertaining and on occasion irreverent show. Program inspirational success stories, influencer interviews, helpful tips and strategies and all the latest on new technology - but in terms anyone can understand. The companion website provides free downloads with every episode. This is an uplifting, empowering program for anyone managing marketing, operations, outreach, volunteer and board recruiting, customer engagement, sales, pr, event marketing, blogging, email, social media and more. #YouCanDoThis.
Most Recent Episode
Episode 105: Startups, Social Good & Staff Action
Two great interviews and so many quotable moments - we are talking startups and social good with Ruben Cantu and sustainable growth hacks with Bob Shaver. The big takeaway - real growth can happen when your people start to feel empowered and inspired. We start with Ruben who shares some of the innovative ways that many new businesses are focusing on more than just profits but also their impact on employee relations, communities they live in and the planet we all live on. We also have an Influencer Interview with Bob Shaver, a senior exec with significant experience in growth strategy and operations. Bob helped to grow some of the most established companies in the world, in their early days - when they were the start ups. His role has always been to build out process, facilities and staff for continued growth and sustainability. We'll talk people, management tools and The Doctrine of Completed Staff Action (links below). Bob is also a mentor with SCORE - Service Core of Retired Executives - we discuss that organization and their free assistance for small companies across the country. Links from the show: - Social Good Summit & The UN Foundation - Info about The Triple Bottom Line - bcorporation.net (learn about getting certified) - Score.org - AustinScore.org - Boots To Business Program for Veterans - The Doctrine of Completed Staff Action - More about Ruben Cantu - More about Bob Shaver