LMScast with Joshua Millage and Chris Badgett
About This Show
LMScast is a podcast for innovators like you in the WordPress LMS e-learning community. LMScast is produced by Joshua Millage and Chris Badgett, part of the team behind the #1 WordPress LMS plugin called lifterLMS. Each episode brings you valuable insights with one goal: to help you generate more income and impact through a learning management system built on WordPress. LMScast is for you the entrepreneur, the teacher, the expert, or the online marketer.
Most Recent Episode
2 Ways to Combine Online Courses with a Productized Service with Brian Casel from Audience Ops
< 1 day ago
Brian Casel from Audience Ops joins Chris Badgett of LifterLMS in this episode of LMScast. They discuss the similarities and differences between productized services and online courses. They get into the strengths and weaknesses of each and how the combination of both can be very valuable.
Brian is the creator of a company called Audience Ops. They write content and summaries for your blog. Soon they will be releasing content marketing tools and a calendar software.
Chris and Brian dive into merging a productized service with online courses. They discuss how using consulting knowledge to move over into a productized service can provide much more value. It can also move your business to becoming more of a passive income source. Combining a productized service with a course around the same subject can also be extremely helpful, because companies willing to pay more money to have it done for them can do that. You can also serve the smaller budget startups that can only afford to pay less, but can do the work themselves.
Done for you services are what Audience Ops has used to create their name in the online industry. Tiered done for you services are valuable, because different customers can pay different amounts for what they want done for them. The done for you services can also allow you to make a template for employees and serve a wider audience base.