Advertising Influencers: Conversations with Marketing Thought Leaders
About This Show
Marketing thought leaders, CMOs, and VPs from the heart of Silicon Valley and beyond, share their stories of breaking through the noise to build respected brands and successful businesses. Each episode focuses on the innovative ways these masters of marketing deliver the right message to the right audience — all with an emphasis on lowering the cost of customer acquisition. Your host Ander Frischer, Marketing Educator at Instapage, asks the questions you want answered and to gets the core of the macro trends affecting digital marketing from experts with a comprehensive view of the changing marketing landscape.
Most Recent Episode
Dimitrios Papadogonas, CMO of iCracked on Authentic Brand Marketing
Few lifelong marketers have had the chance to work with industry revolutionaries such as Steve Jobs and Richard Branson. Not only has Dimitrios Papadogonas worked with both of them, but his talents brought him to director level position at pivotal moments for both companies, including the launch of both Virgin American Airlines, and Apple Retail Stores. He has also worked at Chargepoint and Gap in Brand Marketing and Product Marketing roles.
In mid-2016, Dimitrios became the CMO of iCracked, the world’s largest on-demand repair network for mobile devices.
The topics discussed in this episode include finding your authentic x-factor, how your brand functions as an extension of everything your company does, and the effect of modern social media on company branding.