HubnSpoke | HubSpotting with Adam Steinhardt and Zaahn Johnson
About This Show
Are you looking for a light-hearted, entertaining Podcast on HubSpot, Social media, sales and marketing? Would you like to be informed by experts and entertained at the same time?
Welcome to HubnSpoke, with Adam Steinhardt and Zaahn Johnson.
Adam is the Managing Director of The Kingdom. A Platinum HubSpot Partner from Adelaide, South Australia. Zaahn is hilarious, a former catwalk model and now social media, loving, full-time HubSpot wiz.
The Kingdom is the HubSpot International Partner of the Year, 2015.
HubnSpoke is a show that talks about all things HubSpot, with anecdotes from daily adventures of living and breathing the digital marketing revolution.
This podcast is perfect for business owners, passionate sales and marketing professionals wanting to get the latest inbound marketing information while having a chuckle. Find more at https://www.thekingdom.com.au/hubnspoke.
Most Recent Episode
Episode 43 Discover Why Your Website Should Be The Centre Of Your Digital Marketing.
It's the HubnSpoke flashback episode. We go back to the basics of the reason why we have a podcast. Why is it called Hub and Spoke? Creating the content on your website is the central point. From here you are able to publish your content and distribute them through social media channels. Inbound marketing is all about getting more leads and sales from your website. But what is your strategy to get your content out there? Companies that published 16+ blog posts per month got about 4.5X more leads than companies that published 0-4 monthly posts. (HubSpot, 2015) (Source: https://www.hubspot.com/marketing-statistics) Publishing content with links back to your website via social media generates leads traffic. Free traffic that you would otherwise only get through using ad engines like Google Adwords and Facebook paid to advertise. Push out your content to as many different locations as possible, making sure you have a link back to the website. This is the Hub and Spoke publishing theory. Discover more in episode 43 of HubnSpoke with Adam Steinhardt and Zaahn Johnson.