Hit the Mic with The Stacey Harris
About This Show
Hit the Mic with The Stacey Harris is the must hear podcast for women entrepreneurs ready to get their message out online without feeling like a douchebag.
Listen in as Stacey and her guests talk about marketing, social media, business, and making it all work in your life. Each Tuesday Stacey answers questions from listeners and shares the latest in information from the online marketing space.
The Stacey Harris is a powerhouse online entrepreneur helping her clients reach rock star status with communities full of raving fans who follow them anywhere. She has a passion for building and being active in communities and teaching folks to use networking to build relationships that grow businesses.
Her passion for rock stars goes back to her roots, she graduated with a degree in audio engineering ready to take the music scene by storm. She quickly started working with an up and coming record label finding bands to sign and feature on their web radio station. Now returning to her web radio roots Stacey is the host of her own show Hit the Mic with The Stacey Harris.
You can find out more and connect with The Stacey Harris at www.thestaceyharris.com and over on Twitter at @TheStaceyHarris.
Most Recent Episode
Building Your Email List with a Purpose
< 1 day ago
Welcome to episode 355 of Hit the Mic with The Stacey Harris. Welcome again. Today we're going to talk about growing your e-mail list, but I want to shift the conversation slightly away from tactics or strategies. If you need those and some best practices check us out in Hit the Mic Backstage. The July training, which will go up in just a couple of days, is all about best practices with your e-mail marketing, that's the place to get that. What I want to talk about today is this idea that you have to grow your list to do X, Y, Z, whether that's launching your program or building a membership site or writing your book or even launching a podcast. Some people are even saying to me, "You know, well, once I grow my e-mail list then I'll start really worrying about getting my content consistent." No, shift that perspective. What I really want to do is I want to challenge the way we think about the order in which we have to, and I'm totally doing air quotes right now, "we have to do things." Build Your List with a Purpose I was talking to a client recently about going wide with her message. She's had incredible success with her one-on-one coaching services and working with her amazing clients. She's done incredible things to grow her list to a small but engaged number, however they, the people who are currently on her list want one-on-one services and she's ready to take her message a bit wider to really grow her impact. We were talking on our call as I was coaching her through some online marketing stuff, and we're talking about growing her e-mail list so that someday she could do things like write a book or launch a program or whatever. It was funny, because we were talking about all these big things that she wanted to do, but we kept scaling it down to, "Well, you know, for right now I can do this and I can do X and I can do Y while I'm building my list, so that someday I can do that." Here is the thing, guys, the reason her list right now isn't purchasing group programs or interested in those kind of things is because she hasn't built a list of people who want those things. She's built a list of her ideal clients for her one-on-one services, which is amazing, but that's not where she wants to be for her next step. Growing her list more, doing more of what she's doing to get more people on that list is not going to be hugely valuable for her, because she's going to having