In part two, John Formica continues to share more of his secrets on how Disney delivers a magical experience to their customers. John talks about how creating a magical environment for everyone is vital and how they achieve it. Don’t miss this episodes! In This Episode You'll Discover: * How Disney delivers extraordinary customer experiences * Hire as cast members - Disney’s philosophy * Creating the environment * Disney mantra - making people happy * Employee involvement * Disney's “Win back” program * Well-factor bonus giveaways Links & Resources Mentioned in This Episode: * Disney * Disneyland * Walt Disney World * Wicked Berries * John Formica * The Collective * The Institute of Wow Quotes from the episode: Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!