Connections by Exact Media
About This Show
We created the Connections Podcast to help you connect to some of the most admired leaders and legends in the marketing, media and advertising industry. Many of the people who we look up to all started somewhere and this podcast aims to help connect the dots that got them to where they are.
Most Recent Episode
Ep. 5: John LeBoutillier, President & CEO of Unilever Canada
5 days ago
My conversation with John LeBoutillier, who is the President & CEO of Unilever Canada, was very thought provoking. This interview has some really good tactical advice for people at all stages of their career. This Podcast is brought to you by Exact Media, which works with brands to sample their products using the excess space in eCommerce parcels. Companies like P&G, Unilever, Johnson & Johnson, L'Oréal, Coca-Cola and Pepsi have all used Exact Media to reach consumers in their homes. Learn more at www.exactmedia.io. We talk about important leadership lessons, approaches to integrating yourself into a new organization after a career change, and his views on work-life balance. John got to the top by simply outworking everyone else, and he covers that story in-depth throughout this interview. These are just a few of the highlights from our chat: - He believes that he has an average intellect, but he compensates for this by outworking everyone else. He couldn’t talk until he was four years old and couldn’t read until he was in third grade. Growing up, people used to call him stupid and even his mom, at one point in time, thought he wasn’t smart enough to go to college. This created an internal drive to prove others wrong. - John was hustling at a young age. He started mowing lawns and trimming hedges, then got into house painting in high school. John got so good at it that he was making $7,000 to $10,000 dollars in cash a summer. This was a lot of money back in the 80s. He stuck with that business every summer, which initially was a concern of his when graduating Harvard, as he was one of the few students who didn't have a "professional" internship. John eventually realized that this was an asset, as he was one of the few people who had experience managing a team and working with paying customers. - He started his career off at Ogilvy which at the time was hiring some of the best talent in the industry. At the time, Ogilvy hired top talent from the best colleges. This was still the era where agencies were making 15% commissions which allowed them to develop top training programs to attract the best graduates. - One of the most important lessons he learned in leadership was at Ogilvy. Early in his career, he messed up on a pr