May The Best Brand Win
About This Show
Marketing has its good points and bad points and depending on how it’s used can either build or destroy brands and companies. May the Best Brand Win will look at what’s happening each week in marketing, branding and public relations and discuss the good, bad and the really, really ugly. Guests will include marketing executives from leading companies, agencies and even some celebrities.
Marketing is an ever-changing topic and you’ll want to be sure to tune in so you know the very latest and best ways to reach your audiences and avoid the many mistakes we see on a weekly basis.
For more info visit www.robertsoncomm.com.
Most Recent Episode
06/23/17 Episode 56: The Order of Things
5 days ago
When you bake a cake, there’s an order. When you build a house, there’s an order to how it’s done. And when you do professional marketing & communications there is also an order. The sequence or order of how/when things are done often determine their success and it’s why you crack the eggs and mix them in BEFORE you bake it, it’s why you dig and lay the foundation BEFORE you install the sundeck and it’s why we work on the brand message so hard BEFORE we communicate anything. The order of things counts and we’re going to hit this hard this week and see who’s winning and losing as we break a few eggs on the next action-packed episode of the Tony-award-winning classic May the Best Brand Win on Entertalk Radio.