The Ecommerce Influence Podcast: Interviews, Training and Advice for Successful Ecommerce Marketing for Online Business Owners
About This Show
Ecommerce Influence is a podcast for the ecommerce business owner and online marketing executive. We have candid conversations with masters of ecommerce marketing and branding, and provide training and strategies to that help you convert more of your visitors to paying customers. Topics include lead capture, email marketing, shopping cart abandonment, conversion rate optimization, business automation, analytics and more. Learn more at EcommerceInfluence.com.
Most Recent Episode
116: 4 Profitable Email Strategies You Can Swipe for Your Ecommerce Brand
Drew Sanocki of Nerd Marketing joins Austin to discuss some advanced email marketing strategies for your ecommerce brand. We go DEEP with some strategies that are working for 8-figure retailers including specific examples you can copy. We also announce a very unique opportunity – [The 2-Day Brand Growth Implementation Intensive](http://www.brandgrowthexperts.com/intensive/) – a live event unlike anything you’ve attended before, hosted by Drew and Austin. Key Takeaways from the Show The big shift that turned Drew’s first big Ecommerce retailer around. The role email marketing has played in Austin’s Ecommerce career. The benefit of fixed costs in email marketing. Typical list management issues that Austin discovers while consulting. Benchmarks for desktop and mobile opt-in rates. Responding to pop-up concerns. Segmentation and targeting: sending the right messaging to the right customer at the right time. “Good dog” and “Bad dog” automated emails. The only thing holding companies back from succeeding with these strategies? They don’t actually implement them. Drew and Austin are hosting an intensive email marketing workshop. Links / Resources 1Apply for a spot in Drew and Austin’s Intensive Email Marketing Workshop. NerdMarketing.com Subscribe & Review To get more awesome Ecommerce Influence content sent directly to your device and into your ears as they become available, you can easily subscribe by clicking on either one of the subscribe buttons below: