Destination On The Left
About This Show
Destination On The Left is a podcast focused on the travel and tourism industry that explores successful collaborations, creative marketing ideas and best practices. Interviews are a mix of Destination Marketers, Industry Leaders, Consultants and businesses in the industry. We explore consumer marketing programs and travel trade marketing programs. This podcast provides an opportunity for professional in the travel & tourism industry to share what they have learned and successes that they have achieved.
Most Recent Episode
Episode 1: Enhance the Visitor Experience, with Daniel Fenton
3 days ago
Daniel Fenton is a 25-year veteran of the Hospitality and Tourism industries. Daniel led a destination marketing organization that completed a highly successfully re-branding, re-structuring effort that is used as a cutting edge model for others. He is the past Chairman of the Board of Destination Marketing Association International where he launched several initiatives designed to drive more effectiveness in Destination Marketing Organizations nationally. He graduated with distinction from the Cornell University School of Hospitality Management. Daniel has successfully completed and is currently the Project Executive for many tourism planning initiatives, most recently including Travel Portland; Visit Denver; Houston Convention & Visitors Bureau; New Orleans Convention and Visitors Bureau Miami Beach Convention & Visitors Bureau; Daytona Beach/Volusia County, Florida; Hawaii Tourism Authority; Visit Salt Lake; Atlantic City, New Jersey; Ft. Lauderdale/Broward County CVB, Florida; San Jose Convention & Visitors Bureau and Charlotte NC. What you’ll learn about in this episode: Daniel’s background and how he got into the hospitality and tourism arena Destination Master Planning: enhancing the visitor and delegate experience Maximizing technology to reach target audiences What makes millennial travelers different from other generations How to deliver heritage tourism in a way where it isn’t a passive experience and an example of how Daniel accomplished this in a location How to work with regulatory departments to overcome hurdles and get them to give you solutions Why economic development leadership is now more engaged with tourism How public-private partnerships are more effective than they used to be Ho