Dental Marketing Mastery
About This Show
Dental Marketing Mastery discusses how to bring new patients to your dental practice. With over 26 years of experience running New Patients Inc., hosts Howie Horrocks and Mark Dilatush share what has worked for them and their clients.
Most Recent Episode
#54: Are You Overlooking These Hidden Gems?
7 days ago
In this episode of Dental Marketing Mastery, we discuss marketable attributes that you may be overlooking. These attributes not only make you stand out from the crowd, but are also features that your potential new patients care about. Podcast Highlights Being the family dentist in town Hobbies The big "about the dentist" mistake that most dentists make Should you REALLY advertise your continuing education (CE)? Being human Lectures, teaching, published works Being the teacher vs. the student Doctor street cred Location, location, location Creating familiarity Charity work Military service The alphabet behind your name -- should you put it there? Your meet the dentist page Testimonials and being a hometown dentist Utilizing social media to display these attributes