AliveLife Show with Cynthia Nataline
About This Show
Are you living the life you really want? AliveLife Show is a podcast by Cynthia Nataline for those people who don't only want to have a life, but an alive life. Cynthia Nataline shares the mindset, techniques, tools and strategies to build and grow successful businesses. The goal is to help entrepreneurs shorten the learning curve and speed up the business growth.
Most Recent Episode
#32: 3-Step Strategy to Generate Leads Online
Dec 22 15
I know for a fact that there are lots of people, especially those who are still starting to build their online business, who struggle to get leads online. Fortunately, lead generation isn’t something complicated.
Many people find lead generation complicated because when we start building our online business, we start to learn lots of different things at the same time, find many different strategies and claims about one same thing, and all of those make everything seems complicated and overwhelming.
In today’s episode, I share with you 3 steps to generate leads online. Regardless in what niche you are, you will be able to implement this strategy and start getting leads online.
The first step is to find out what your target market wants/needs. For example, you can make a list of their questions, their problems and the topics they are interested in.
The second step is to choose one topic and create a freebie about that. For example, you can choose one most common problem that your target market has and create an eBook to help them solve that problem.
That freebie is now your opt-in bait or your lead magnet. You can offer this in exchange for their subscription to your newsletter. That’s how you generate leads online.
For example, if you want to get business opportunity leads, you can find out what your target market want to know or problems they want to solve, create an eBook, audio or video to answer that, and there you have it.
The third step is to get your free offer in front of your target market. It doesn’t make sense to expect new subscribers without people knowing about your offer, right?
So find out where your target market hangout, be there and actively helping people in there. Offer your freebie there to help them out and get them to subscribe to your newsletter.
Don’t focus on what social media platform you want to use but where your target market likes to hang out. Don’t focus on the technical part of the advertising but think about how to get my offer in front of the right people.
You can find places to market by using social medias like Facebook, Instagram, Pinterest, Twitter, or maybe forums. Don’t underestimate forums because you can find forums about any niche you can think of and if those people are in forums, then it means they are really passionate about that topic.
Being active in a forum related to your nich