About This Show
B2B is a complex and challenging field, but most of all, it is fascinating. Join Sean Campbell, CEO of Cascade Insights, as he shares over 20 years of experience in the B2B market. With the mind of a researcher and a teacher, Sean will help you be a better B2B focused marketer, seller, or business leader. B2B Revealed was previously known as The B2B Market Research Podcast.
Most Recent Episode
Ageism in Tech: The Silent Career Killer
Oddly, there doesn’t seem to be a lot of hard data out there about ageism in tech. Sure, there’s Dan Lyons’ scathing “Disrupted: My Misadventure in the Start-Up Bubble” and quite a few think pieces. But where are the studies, diversity reports with age data, or popular surveys? For all that’s been written about the subject, I was surprised to learn that many news articles and blog posts rely on the same few data sources. That led me on the search for new data and insights. Listen to the show so you can learn: How I leveraged LinkedIn ad targeting data to get more insights on ageism in tech, based on 14.2m profiles. The industries where it's good to be under 35. The industries where being over 55 isn't a career killer. Love this podcast? Give us a review!
Rated 5 out of
Love this podcast. The hosts are able to give out a ton of tips in a short amount of time. A must listen for competitive intelligence professionals who focus on the tech industry.
Date published: 2014-08-25
Rated 5 out of
Date published: 2014-01-26