The Six-Figure Photography Academy Podcast: Photography Business | Getting Clients | Maximizing Revenue
About This Show
Christian Grattan from The Six-Figure Photography Academy draws from his 20 years of experience as a professional photographer to share tips and strategies you can use to grow a six-figure photography business. He interviews other successful photographers and gets their step by step techniques that you can apply to your photography business to network for sales, get more clients, and generate the most profit from each of them. Christian’s client list includes Jean Paul Gaultier, Lancôme, Saks Fifth Avenue, YSL, Lacoste, Gucci, Moët et Chandon, Vanity Fair, Glamour, InStyle and WWD. He currently runs a six-figure photography business off of just 20 shoots a year.
Most Recent Episode
SFPA 003 – Learn how to prime your client for a big upsell, before you ever touch a camera, with Kelli Bramble
Six-Figure Photographer: Kelli Bramble
Photography Experience: 8 Years
Niche/Specialty: Family Portraits
Find Her: FB, Website, Email
Why we think she rocks: She took something she loved, hustled, and built a lucrative business off of it.
How She Got Started
Kelli realized how much she loved photography, but didn’t have a category that she was passionate about. She took a class that exposed her to different types of photography: still life, studio, and portrait. After snapping some great moments of her own children for the portrait section of the course she knew what she wanted to do – become a family photographer.
Transitioning from Amateur to Pro
About 6 months in, Kelli started working with her first “clients” (unpaid shoots for friends and family). From there it was just a few more steps (broken down below) to becoming a pro.
The bad news is there’s no magic formula. The good news is you can do it too!
Let’s break it down:
1. Kelli found what she was good at and passionate about (family portraits)
2. She started with her own children and then moved on to her extended family and friends. By working with the people close to her, Kelli was able to do two big things; build the skills (both technical and social) she needed to become the photographer she is today and get free marketing by asking her “clients” to give her credit on social media. (This is a great way to become top of mind in your friend circle!)
3. By working consistently and putting herself out there, Kelli gained confidence and saw the impact she could have in the lives of the families she worked with.
4. Once she believed in herself and the value she was providing, she made the jump to actually charging her clients…actual dollars!!
5. After a year, Kelli started to receive inquiries from non-personal connections.
To put it simply: Find a passion, be of service to others, people will notice, and money will follow!
What Kelli is Really Really Good At
My girl is obviously an amazing photographer, but there are a lot of great photographers in the world, and not all of them own a six-figure business. Here are