I don’t know of anyone with more passion for the work they’re doing than Mara Lecocq. Mara is a former creative director at the branding agency, AKQA New York on accounts for Nike, Starbucks and Verizon. But she quit her high profile position to go freelance as a creative director so that she could devote more attention towards inspiring and helping to empower young girls through a project she launched called Secret Code, which we’ll discuss in detail. Prior to her work at AKQA, Mara worked at the branding agency BETC in Paris and at DDB in Toronto. To date, Mara has already been named one of the Next Creative Leaders by the One Club, one of Mashable's Rising Stars in advertising, and was part of the Cannes Lions 'See It, Be It' initiative focused on aspiring female leaders.