Karen Goodman followed an unconventional path into the world of advertising. She studied sociology and public policy at Duke University before deciding to explore a career in advertising after being inspired by Jennifer Anniston’s role in the film, Picture Perfect. Currently a Creative Director at Havas /Chicago, Karen has also led creative work at Under Armour, Pappas Group, Johannes Leonardo, and R/GA, working on projects for Google, Nike, and Walmart among others. Karen is a champion for female creative talent and leadership in the industry. In January 2016, she founded the Washington DC chapter of SheSays, a global networking platform for women and, along with hosting monthly panels throughout DC, has grown the community to over 500 people. A colleague said of Karen that she has an innate ability to explain complex issues in relatable terms, a quality that, in my view, is sorely lacking in most forms of communications today. I can also say that when we met in NY last fall, I was immediately taken with her gentle ability to put people at ease and draw them in to conversation.