Want to be seen as a thought leader within your industry? Sweeten your path to success and create powerful systems with David Frees and his strategic skills and force multipliers applications. David Frees is a successful attorney, author and keynote speaker. Building strategies and persuasion techniques are just some of the skills David demonstrates when working with clients. His coaching programs have become a trusted source of vital information among the affluent. Allow David to demonstrate the critical keys to forming that initial bond with ideal clients to earn their trust and loyalty, and to gain an unfair competitive edge with your competition. Book of the Day The Language of Parenting: Building Great Family Relationships At All Ages by David M. Frees Resources David Frees - You tube ChannelSuccess Technologies Inc - Executive and Business Coaching Mentions Steve Forbes John’s 3 Key Take-aways The force multiplier is a tool to which multiplies the effectiveness of what you already have in place. Implementing this will help to promote and enhance crucial communication skills. Remember you are now able to market to many not just one. Understand the difference between persuasion and influence. You want to pull your potential clients or customers towards you to solve their most pressing issues or challenges. You hold a unique gift in being able to leverage human biology to influence people. Your tone and the words you use are so important in attracting people to you and creating an initial bond of trust for future relations. Prefer Audio? Read the Transcript You can download a complete transcript of this entire episode by clicking here.