About This Show
Focusing on brand journalism and content marketing, the Brand Newsroom podcast delivers practical advice and great tips for anyone who has a say in how companies are communicating. Drawing on the experience of international journalists, content marketers and media experts, each 20-minute podcast features news and discussion from around the globe with James Lush, Nic Hayes and Sarah Mitchell.
Most Recent Episode
BNR 110: Bernadette Jiwa puts the love back into marketing
6 days ago
Bernadette Jiwa is one of Australia’s top marketing thinkers. Author of five books including Fortune Cookie Principle and Marketing: A Love Story, her blog — The Story of Telling — was named SmartCompany’s best Australian business blog in 2016. Bernadette challenges us to look differently at how we do marketing. Today she joins the Brand Newsroom team to talk about putting a little bit more love into our marketing.