About This Show
Focusing on brand journalism and content marketing, the Brand Newsroom podcast delivers practical advice and great tips for anyone who has a say in how companies are communicating. Drawing on the experience of international journalists, content marketers and media experts, each 20-minute podcast features news and discussion from around the globe with James Lush, Nic Hayes and Sarah Mitchell.
Most Recent Episode
BNR 132: The brewery, the politicians, their bizarre video and the boycott
6 days ago
For the past two weeks Australians have watched a PR disaster unfold. A video called “Keeping it Light", featuring two conservative politicians drinking Cooper's Beer and discussing same-sex marriage (made for the Bible Society) sparked outrage in the community. Jamie Wilkinson from Cannings Purple joins Nic and Sarah to break down what happened.
You can find the show notes here: lushdigital.com/bnr132-coopers-brewery-keeping-it-light/