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Today, we are excited to announce that podcast industry leader Midroll Media is acquiring Stitcher. We think it’s a perfect fit that together will equal much more than the sum of its parts.
For those unfamiliar, Midroll is a podcast production company and advertising network that is changing the face of digital audio. It’s a company we at Stitcher know well and have been impressed with over the years. It is the parent company of the Earwolf network and its top-ranked comedy podcasts; the Howl premium subscription service, available at howl.fm and via apps for iOS and Android; and the Midroll advertising network, representing over 200 of the world’s largest podcasts. With offices in Los Angeles and New York City, Midroll was founded in 2010 and is a wholly owned subsidiary of The E.W. Scripps Company.
We are looking forward to joining the Midroll family, combining its leadership in great audio storytelling and advertising with our consumer product and development expertise. We’ve got some great things in store.
For Stitcher listeners, it’s business as usual. You’ll continue to have access to the world’s best audio through our apps and we are excited about innovations we have planned for you this year. For our advertisers and content partners, we look forward to sharing an expanded portfolio of opportunities to help you reach the audiences you’re seeking. Stay tuned!
Questions? Reach out to us at email@example.com.
Read the full story here.